“Don’t try to be original, just try to be good.” Paul Rand designed the IBM logo in 1956 and borrowed this creed from the architect Mies van der Rohe, who said, “I don’t want to be interesting, I want to be good.” When Steve Jobs hired him for the NeXT identity decades later, Rand charged $100,000, presented one solution, and offered no alternatives.
**Bella+Canvas 3001 — Classic Tee (White, Crisp finish).** 100% Airlume combed & ring-spun cotton, 4.2 oz, 32 singles — smooth, tight-knit, holds crisp type. Unisex retail fit, crew neck, side-seamed, pre-shrunk. Care: machine wash cold inside-out with like colors, no fabric softener, tumble dry low or hang dry, cool iron inside-out (never iron the print).
**Bella+Canvas 3001 — Classic Tee (Black, Color finish).** 100% Airlume combed & ring-spun cotton, 4.2 oz, 32 singles. Unisex retail fit, crew neck, side-seamed, pre-shrunk. Care: machine wash cold inside-out with like colors, no fabric softener, tumble dry low or hang dry, cool iron inside-out (never iron the print).











